IWF Continues To Strengthen MMA Ties With Abraxes Appearance
Jun 13, 2021 9:01:23 GMT
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Post by Katherine Lockheart on Jun 13, 2021 9:01:23 GMT
Source: ImperialInsider.com
The Imperial Wrestling Federation has always had strong ties to the MMA world, with several past and present talent having cross over appeal. Some notable names include former Openweight Champion, Kimberly Jackson, as well as current two time Imperial Diamond Champion, Virginia Stepanov and even the polarising former Women’s World Champion, Fiona McFly. However, the most surprising name to be linked so far is the bizarre and enigmatic entity simply known as Abraxes.
Fans of both professional wrestling and mixed martial arts were stunned last night when Abraxes made an unscheduled appearance at the conclusion of Former IWF World Television Champion Ulf Hednir’s MMA bout, with footage of the vicious assault quickly going viral and trending across social media. [WATCH HERE]
As with all matters pertaining to Abraxes, it is unclear what motivated the attack, perhaps a desire to make a statement by taking out one of the most dominant IWF champions in recent memory, but whilst some fans speculate that this may lead to an Abraxes World Television Championship push, sources close to IWF have declined to comment on the specifics, stating only that the buzz created online has resulted in great business for all involved.
It appears then that IWF looks to capitalise on this unforgettable moment in MMA History by continuing to strengthen its working relationship with several MMA promotional partnerships , with the intention of utilising cross promotional appeal to diversify interest and attract more MMA and wrestling stars to make the transition, even if only on a part time basis.
It is believed that IWF feels that such a direction is in the best interests of the company as it further legitimises the sport of professional wrestling as genuine, a notion that historically has been a notoriously hard sell to hardcore fans of combat sports like MMA and boxing.
With the recent Night of the Immortals pay per view being one of the most lucrative and profitable in IWF company history with a notable boost in buys and network subscriptions, it is perhaps unsurprising that the organisation is seizing any opportunity it can to expand its global reach and dominance as the premiere wrestling company in the world.
Some analysts and investors feel it may be a step too far away from the entertainment side of the professional wrestling industry, and therefore a bold risk that could backfire, but overall fan and audience sentiment expressed online seems to be more positive as there is genuine excitement and speculation about athletes from MMA appearing more frequently on IWF programming, perhaps in direct retaliation.
It should also be noted that the IWF Performance Center is also actively looking to recruit raw talent with MMA experience in a brand new marketing initiative following Night of the Immortals so it would appear that IWF Owner Roberto Verona is all in on the risky business proposition.
Will it pay off? Time will tell.
The Imperial Wrestling Federation has always had strong ties to the MMA world, with several past and present talent having cross over appeal. Some notable names include former Openweight Champion, Kimberly Jackson, as well as current two time Imperial Diamond Champion, Virginia Stepanov and even the polarising former Women’s World Champion, Fiona McFly. However, the most surprising name to be linked so far is the bizarre and enigmatic entity simply known as Abraxes.
Fans of both professional wrestling and mixed martial arts were stunned last night when Abraxes made an unscheduled appearance at the conclusion of Former IWF World Television Champion Ulf Hednir’s MMA bout, with footage of the vicious assault quickly going viral and trending across social media. [WATCH HERE]
As with all matters pertaining to Abraxes, it is unclear what motivated the attack, perhaps a desire to make a statement by taking out one of the most dominant IWF champions in recent memory, but whilst some fans speculate that this may lead to an Abraxes World Television Championship push, sources close to IWF have declined to comment on the specifics, stating only that the buzz created online has resulted in great business for all involved.
It appears then that IWF looks to capitalise on this unforgettable moment in MMA History by continuing to strengthen its working relationship with several MMA promotional partnerships , with the intention of utilising cross promotional appeal to diversify interest and attract more MMA and wrestling stars to make the transition, even if only on a part time basis.
It is believed that IWF feels that such a direction is in the best interests of the company as it further legitimises the sport of professional wrestling as genuine, a notion that historically has been a notoriously hard sell to hardcore fans of combat sports like MMA and boxing.
With the recent Night of the Immortals pay per view being one of the most lucrative and profitable in IWF company history with a notable boost in buys and network subscriptions, it is perhaps unsurprising that the organisation is seizing any opportunity it can to expand its global reach and dominance as the premiere wrestling company in the world.
Some analysts and investors feel it may be a step too far away from the entertainment side of the professional wrestling industry, and therefore a bold risk that could backfire, but overall fan and audience sentiment expressed online seems to be more positive as there is genuine excitement and speculation about athletes from MMA appearing more frequently on IWF programming, perhaps in direct retaliation.
It should also be noted that the IWF Performance Center is also actively looking to recruit raw talent with MMA experience in a brand new marketing initiative following Night of the Immortals so it would appear that IWF Owner Roberto Verona is all in on the risky business proposition.
Will it pay off? Time will tell.
Well howdy there pardner.